5August 2018How to be Empathetic to Your Customer with AIMatt Rocco, President & CEO, Etech Global ServicesSTATE OF THE STATE: The Musical Parallels Which Forecasts Marketing's Potential FutureMarcus Collins, Chief Consumer Connections Officer, Doner26Using Technology to Take Advantage of These Workforce TrendsLiz Gelb-O'Connor, VP, Global Head of Employer Brand & Marketing, ADP17A Bad Date: Are You Hiring Me, or My Rolodex?Warren Zenna, Founder & Principal, Zenna Consulting Group21The Skill Arms Race inConversion OptimizationMartin Greif, EVP, SiteTuners36Inspiring Customer Engagement through Gamification DynamicsBarry Kirk, Vice President, Maritz Motivation Solutions2938Leveraging MarTech for Customer EducationMartijn Scheijbeler, VP Marketing, RVshare35CXO INSIGHTSIN MY OPINION08CONTENTSTo Transform your Market, First Transform your MarketingChad Kartchner, Director Marketing & Product Management, Honeywell
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