Canapii
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Virtual events, predating COVID-19, witnessed significant pushback from enterprise audiences as their necessity was overshadowed by the convenience of attending events physically. In the post-pandemic era, however, a digital approach to orchestrating these events has breathed new life into the industry as a whole, which would have been sidelined due to social distancing norms. Having said that, it is also important to note that a majority of traditional event management solutions are seldom tailored to enhance customer experiences, often falling short on recreating the engagement seen in live events. To bridge this gap between in-person and virtual events, Canapii offers a comprehensive event management solution built with feature sets and functions crafted to uplift participant experiences.

As an end-to-end event management software, Canapii delivers a hybrid model for both virtual and in-person engagements. Founded in 2020 by people who have profound experience in the event management field, Canapii solves just about every problem that stands in the way of holistic digital event experience.

Canapii’s all-in-one platform—classified into three distinctive components—is built with a utilitarian set of functions that allow event managers to organize their events seamlessly. Firstly, the event console, which is the backend system, helps organizers manage the entirety of an event, allowing them to choose the kind of engagement features they want to be included in the event while also enable them to choose the appropriate customization for the page’s design. And, the platform features an attendees’ interface, in which the participants will be able to view the content and participate throughout the event—maximizing the audience engagement. Furthermore, the platform has an integrated mobile application, through which users can manage both the event console and the virtual arena. This app also supports hybrid events, similar to the core Canapii software. “Since our all-in-one platform covers everything from registration to post-event activities, we don’t need to integrate with other platforms or third party functions; although, if requested, we can do that as well,” explains Elliot. “We would like to keep it all within the same platform, as it creates more synergies, thereby facilitating a seamless orchestration of the event.”

Canapii’s virtual platform increases the meeting engagement through polls and surveys, live Q&A sessions and gamification. For example, every participant has an option to like questions that their fellow participant raises, and the top questions with the most popularity will be displayed as a priority to the host for him to answer, thereby promoting the meeting engagement.

And with gamification, hosts can reward the participants with the most engagement, which boosts the friendly competition in their events. "We have everything developed through our own tools on our own platform, from registration all the way to post event analytics, encompassing the whole spectrum of event management,"informs Elliot.

Canapii’s software, which is available in almost all languages, allows organizers to host live-streamed sessions, one-on-one or one to many meetings, on-demand videos and break-out sessions. Utilizing the AWS infrastructure, which enables Canapii to operate effortlessly across regulation intensive regions such as China,allows users to translate over 20 languages in real-time with machine learning AI closed captions. The platform’s on-demand video streaming feature empowers users to monitor and enhance content quality by refining the AI-translated subtitles and other changes such as editing videos, sounds, and more. In addition, Sessions can also be organized into different playlists for attendees to view. The event administrators can also target specific sessions to different attendee groups, and hiding sessions from others. This allows each attendee experience to be different and completely unique based on their attributes when they first registered for the event.

We have everything developed through our own tools on our own platform, from registration all the way to post event analytics, encompassing the whole spectrum of event management

Customization of the interface designs is yet another factor that sets Canapii apart from its competitors. The platform allows organizers to enhance the intuitive of the interface by allowing them to tweak the platform to their visual comfort, provisioning the efficient allocation of screen real estate to required functions. This customization helps sponsors showcase their brands effectively and drive more leads to their business. Organizers can also access analytics to validate return on investments through metrics such as sponsor page views, most viewed sessions, most viewed sponsors and the like. Besides, to help its clients with any technical issues or queries, Canapii offers a white-glove service that provides 24/7 technical support worldwide. And along with that, Canapii’s dedicated team of account managers assist organizers by training them on the platform and various processes relevant to the event.

Canapii has helped numerous clients in streamlining their virtual events since its inception. One such client is HP. In the September of 2020, HP reached out to Canapii for a virtual event with 7000 attendees, connecting from different parts of the globe. Using Canapii’s software helped HP conduct the event successfully with cutting-edge features— such as AI translate, live Q&A and gamification— that serve as a huge advantage to all parties involved. With an abundance of such collaboration requests flowing in from numerous clients all over the world, Canapii aspires to become the leading event management software by continuously improving upon its features to enrich the overall virtual event experience.