SEPTEMBER - 2023MARTECHOUTLOOK.COM5Customer Success at Scale for Demand ResponseLaurie Coyle, Director, Customer Success, Enel North America17The Face of an OrganizationDiana Jenkins, Director, Customer Care Center and Lauren Kriz, Marketing Specialist,Nicor Gas26The Challenge of Customer Centricity Is Still StructuralPatricia Dib, Head of Marketing, Communications, and CRM, Bourbon Hotels & Resorts2224Cynthia Kellam, Global Head of Digital, CX and Marketing Data/Insights/Analytics, TE ConnectivityElevating Customer Experience as a Product with Modern Product Leadership20Wanda Gierhart, Global Chief Marketing and Content Officer, CinemarkHow MarTech Drives a Frictionless, Personalized Customer JourneyFEATURED COMPANIESCXO INSIGHTSCXO INSIGHTSSOLUTIONS PROVIDERS - 2023CUSTOMER SUCCESS 19New Leaf Service Contracts, Inc.Sean M. Hicks, CEO & President28Ron Batisan, Vice President, UnionBankChanging the Game: Customer Experience as the New Soul of Marketing16Jackie Rousseau-Anderson, Chief Revenue Officer
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