martechoutlook
6December 2020Copyright © 2020 ValleyMedia, Inc. All rights reserved. Reproduction in whole or part of any text, photography or illustrations without written permission from the publisher is prohibited. The publisher assumes no responsibility for unsolicited manuscripts, photographs or illustrations. Views and opinions expressed in this publication are not necessarily those of the magazine and accordingly, no liability is assumed by the publisher thereof.Emaileditor@martechoutlook.comsales@martechoutlook.commarketing@martechoutlook.com December - 17 - 2020, volume 06 - 19 (ISSN 2644-254X) Published by ValleyMedia, Inc. To subscribe to MarTech OutlookVisit www.martechoutlook.comManaging EditorDebra MorganEditorial StaffSalesAaron Pierce Alvina Rego Abhilash P. JoseRose DcruzJoshua ParkerPaul BarberVisualizerVincent Georgevincent@martechoutlook.com*Some of the Insights are based on the interviews with respective CIOs and CXOs to our editorial staffDebra MorganEditorialDebra MorganManaging Editordmorgan@martechoutlook.com"Every company will fail, the key to prolonging that demise is to avoid looking inwards and to obsess over customers"­Jeff BezosThe above words perfectly shed light to the current marketing climate, where the return on investments (ROI) is directly proportional to consumer behavior. The companies who could study customer preferences better, survived the cut-throat competition, while the others perished. The key to success lies in being customer-centric, and to further augment their efforts in the future, several companies are planning to revamp their strategies. Experts predict that as progressive-minded startups are already gearing up to migrate their infrastructure to the cloud, the upcoming MarTech solutions and services will mostly revolve around the cloud. Aligning themselves to a cloud-based roadmap, companies expect to streamline their workflows. Smoothly running computing between the organizations' marketing, supply chain, financial applications, the prospective MarTech startups also look forward to federating data to deliver enhanced customer experiences.When all things are considered, there is no doubt that marketing realm is on the fast track of evolution. Standing at the cusp of this technology, there are a wide range of startups which offer the latest methods best suited for the next generation of MarTech needs. To help clients steer through the best-of-breed companies, MarTech Outlook has management compiled a list of Top 10 MarTech Startups 2020. These organizations are transforming the marketing landscape at the cloverleaf of various disruptive technologies. Besides, the magazine comprises insights from subject-matter experts, CIOs, and CXOs in the marketing sector on the latest industry trends, best practices, recent innovations, and highlights their expertise.Let us know your thoughts!Fortifying Marketing through Robust TechnologyAsher Blake
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