6AUGUST 2021Copyright © 2021 ValleyMedia, Inc. All rights reserved. Reproduction in whole or part of any text, photography or illustrations without written permission from the publisher is prohibited. The publisher assumes no responsibility for unsolicited manuscripts, photographs or illustrations. Views and opinions expressed in this publication are not necessarily those of the magazine and accordingly, no liability is assumed by the publisher thereof.Emaileditor@martechoutlook.comsales@martechoutlook.commarketing@martechoutlook.com AUGUST - 2 - 2021, volume 07 - 12 (ISSN 2644-254X) Published by ValleyMedia, Inc. To subscribe to MarTech OutlookVisit www.martechoutlook.comManaging EditorDebra MorganEditorial StaffSalesAaron Pierce Alvina Rego Abhilash P. JoseRose DcruzJoshua ParkerPaul BarberVisualizerVincent Georgevincent@martechoutlook.com*Some of the Insights are based on the interviews with respective CIOs and CXOs to our editorial staffDebra MorganEditorialDebra MorganManaging Editoreditor@martechoutlook.com A well-organised event shows the company's culture and its interest in stakeholders. For instance, a Product Launch Event is one of the critical events for a Product company. The success of the event directly impacts the future sales of the product. Without a good Event Management System this cannot be handled professionally. Also, measuring the event's outcome is very important to analyse the event's impact on the attendees and the stakeholders.Today, juggling between the complex stages of hosting an event can be made simpler with cloud-based Event Management Solutions. With plug-and-play builders and drag-and-drop features, event management software enables the quick creation of websites that will allow one to pitch their events while enhancing online visibility. Built for events of all sizes, the software guarantees a secure and holistic experience through online registration facilities with regulated customer IDs. Also, this software enables hassle-free walk-in registrations through dynamic on-site tools that allow event management teams to print badges, handle invoices, cross-check payments, and supervise KPIs on-site, ensuring clockwork precision. It further offers lead scanning services that identify leads and convert them into exhibiting participants. Moreover, event management software can be customised to provide data-based estimates of budget accuracy by tracking funds, expenses, and savings. It also lets you monitor funds and efficiently assess a company's Return on Investment.As a constantly evolving field, there is a massive advantage for all organisations that can tap into new technologies and put them to use. At the helm of such modernisations, MarTech Outlook's editorial board has evaluated the leading-edge event management solution providers in the industry who are evoking a new-age marketing revolution.Let us know your thoughts.An Event Planner's Best FriendAsher Blake
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